{"id":2859,"date":"2026-06-16T11:00:00","date_gmt":"2026-06-16T15:00:00","guid":{"rendered":"https:\/\/cassiopea.ca\/realisations\/ekoloc\/"},"modified":"2026-06-16T11:00:00","modified_gmt":"2026-06-16T15:00:00","slug":"ekoloc","status":"publish","type":"portfolio","link":"https:\/\/cassiopea.ca\/en\/achievements\/ekoloc\/","title":{"rendered":"Ekoloc"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull has-parallax\" style=\"min-height:546px;aspect-ratio:unset;\"><div class=\"wp-block-cover__image-background wp-image-16 has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/cassiopea.ca\/wp-content\/uploads\/2021\/05\/hero-bg.jpg)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-ast-global-color-2-background-color has-background-dim-90 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h1 class=\"wp-block-heading has-white-color has-text-color\">Ekoloc<\/h1>\n<\/div><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"2560\" src=\"https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-scaled.jpg\" alt=\"Ekoloc Canada Home \" class=\"wp-image-2854\" srcset=\"https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-scaled.jpg 662w, https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-265x1024.jpg 265w, https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-768x2969.jpg 768w, https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-397x1536.jpg 397w, https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-500x1933.jpg 500w, https:\/\/cassiopea.ca\/wp-content\/uploads\/2026\/06\/Accueil-Location-de-voiture-en-Martinique-Ekoloc-800x3093.jpg 800w\" sizes=\"auto, (max-width: 662px) 100vw, 662px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Creation of a transactional website, optimized for a car rental agency in Martinique, targeting Canadian travelers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Context<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/ekoloc.ca\/\" target=\"_blank\" rel=\"noopener\">Ekoloc<\/a> is a local car rental agency located in Ducos, Martinique, approximately 5 minutes from Aim\u00e9 C\u00e9saire International Airport. The company offers airport pickup, automatic vehicles, a free shuttle, unlimited mileage, and service in French.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The project aimed to position Ekoloc with Canadian customers who wish to book a car before their departure and easily pick up their vehicle upon arrival in Martinique.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Objectives<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To create a clear, reassuring, and booking-oriented website capable of answering specific questions from Canadian travelers: driver&#8217;s license validity, payment, airport pickup, vehicle choice, budget, and rental process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The objective was also to strengthen Ekoloc&#8217;s SEO visibility for car rental searches in Martinique from Canada.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Our Approach<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Cassiopea worked on the creation and structuring of the site to highlight Ekoloc&#8217;s offerings, its vehicles, its competitive advantages, and its positioning with French-speaking travelers from Canada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The content was organized around the user journey: vehicle selection, online booking, airport arrival, shuttle, car pickup, and exploration of Martinique. Particular attention was paid to reassurance elements, calls to action, and SEO content for Quebec and Canadian travelers. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Result<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A comprehensive, bilingual, and conversion-oriented website that allows Ekoloc to showcase its fleet, reassure travelers before their departure, and facilitate booking requests.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The platform highlights the agency&#8217;s strengths: proximity to the airport, personalized service, transparent pricing, support in French, and an experience designed for Canadian visitors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Expertise Provided<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WordPress Website Creation<\/li>\n\n\n\n<li>Transactional Site \/ Online Booking<\/li>\n\n\n\n<li>UX Architecture<\/li>\n\n\n\n<li>SEO Web Writing<\/li>\n\n\n\n<li>Optimization for Tourist Clientele<\/li>\n\n\n\n<li>Vehicle Page Structuring<\/li>\n\n\n\n<li>Bilingual Content (French \/ English)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Website: <a href=\"https:\/\/ekoloc.ca\/\" target=\"_blank\" rel=\"noopener\">ekoloc.ca<\/a><\/p>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creation of a transactional website, optimized for a car rental agency in Martinique, targeting Canadian travelers. Context Ekoloc is a local car rental agency located in Ducos, Martinique, approximately 5 minutes from Aim\u00e9 C\u00e9saire International Airport. The company offers airport pickup, automatic vehicles, a free shuttle, unlimited mileage, and service in French. The project aimed 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Context Ekoloc is a local car rental agency located in Ducos, Martinique, approximately 5 minutes from Aim\u00e9 C\u00e9saire International Airport. The company offers airport pickup, automatic vehicles, a free shuttle, unlimited mileage, and service in French. The project aimed&hellip;","_links":{"self":[{"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/portfolio\/2859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/comments?post=2859"}],"version-history":[{"count":0,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/portfolio\/2859\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/media\/2858"}],"wp:attachment":[{"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/media?parent=2859"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/portfolio_category?post=2859"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/cassiopea.ca\/en\/wp-json\/wp\/v2\/portfolio_tag?post=2859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}